Description
I conducted a customer segmentation analysis for an Indonesian investment startup that offers a mobile application for buying and selling mutual funds.
The objective was to extract insights from the data and identify suitable thematic campaigns for the upcoming month, considering the allocated budget and specific target segments. Additionally, I performed a benefit-cost analysis to evaluate the potential returns of the proposed campaigns.
Project Details
| Type | Tools |
|---|---|
| RevoU Assignment | Google Colab (Python) |
Slide Deck
Thank you for taking the time to visit my portfolio website and view my projects!
I appreciate your interest and support. If you have any feedback or questions, please don’t hesitate to reach out to me. Once again, thank you for your time and consideration.